On June 23, Steve Gershik , founder of 28Marketing and co-founder and Partner of DemandCon, presented an informative webinar on How Email is The Linchpin of B2B Marketing Success.
Everybody is paying attention to the shiny new object called Social Media because of it’s reach, virality, and lack of hard cost. However, email is still the most used, least expensive and most effective marketing channel.
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